AKASIA GROUP

Akasia Group is a licensing and merchandising agency, specialised in brand management and development, creation, positioning and exploitation of high quality intellectual property assets, as well as extending and building licensing programs. We work directly with the client, licensor or licensee, and our team of experts explores all these options whether we are targeting mass stores or any other high-end specialty shops or integrating Direct to Retail, co-branding or cross merchandising programs.

 

Akasia Group collaborates with the client to:

  • identify product categories for expansion
  • identify appropriate channels of distribution
  • identify target consumer demographics for licensed products
  • identify retail opportunities
  • assess competitor's activities in the marketplace
  • innovate and develop timeline, retail and merchandising program strategies

WHY WE ARE DIFFERENT

Our professionals create and innovate each project to meet the specific needs, strategies and objectives for our clients. We work hand-in-hand with you to inform, develop, support and expand your brand capacity  in every possible way.

Creativity

Our team consists of individuals from diverse backgrounds, ethnicities and cultures, resulting in a culturally sophisticated networking team that delivers a truly global perspective on your project's ultimate potential in the respective marketplace.

Diversity

We are dedicated to providing services and solutions to our clients, making them feel totally confident in doing business with Akasia Group. Committed to developing and expanding comprehensive programs we keep in mind at all times that our clients are part of our team.

Dedication

Career Opportunities

Interested in becoming part of our great team,
contact us today to find out how you can have the opportunity.

AKASIA   GROUP

Our Projects

Our operations are spread worldwide and we love partnering with clients who have an eye for innovation and the savvy to empower change. Akasia Group aids and promotes projects, initiatives and organizations all over the world. We provide a multitude of services that range from providing consultancy to conducting events and we are very proud and excited to call all you - long-term clients, potential partners, friends, and all interested and to show you what we’ve been working on… you’re gonna love it! Currently our projects come under the following categoreis:

categories

Apparel

  • Details will follow.

Fragrances

  • Details will follow.

Food

  • Details will follow.

Accessories

  • Details will follow.

Publishing

  • Details will follow.

Our  vision

Please listen, watch and read which country we come from. Have you ever been in Sofia?

AG in numbers

    Our Services

    We offer consulting services to brand owners or manufactures requesting specific trademarks or tailored program. From preparation of business plans, marketing reports, advertising and promotional outlines to contract negotiations, product management and reporting structures, Akasia Group is able to customize a program to fit any needs. The marketing department thoroughly reviews our client's rand equities and overall marketing value to ensure a comprehensive understanding of the brand's strategic vision, as well as its goals and capacities in the marketplace. Since we are part of a dynamic industry, we regularly update our strategy to take advantage of market changes and trends.

    Our art and approval team works with the client in the first stage of obtaining all pertinent logos and artwork-related materials in developing a merchandise style guide, continually updating and refining throughout the life of the program. This team then coordinates with the client to create a marketing presentation package for soliciting potential partners or licensees. Once a licensee is set, the product development approval associate is responsible for obtaining and tracking initial concept artwork through receipt and approval of production samples, performing quality control activities with each submission to ensure our client’s artwork, logos and trademark notices are accurate and aligned with our overall strategic vision and goals, and functioning as liaison between client and licensee as it relates to evaluating and disseminating all pertinent feedback and approvals throughout the program.

    News and Announcements

    Your company brand is your mark of distiction: it's what sets you apart from your competitors. Keep up with the news and establish your strategy that will inspire trust in your company.

    New Office

    New office in the heart of Europe

    As a result of our constant development and growing team, we are happy to announce that we have a brand new office in Paris as from October 1st, 2013.

    Given the tremendous potential of the market for brand management, we are confident that our new set-up in Paris, at the heart of Europe, will help us build a strong participation in the licensing projects of the main industry players in Europe and abroad.

    Free Profile for New Clients

    Receive your free Profile

    Your brand strengths are already identified, but promoting and developing them can be complicated, confusing and incredibly time-consuming.

    If you do not have idea how to start and how to present your newly established company and brand we are here to do this and to uncover what is the best solution for you.

    Help & Support

    Receive Help & Support

    Effective brand management requires frequent contact with your branding agency. We will assist you with a wide range of tasks that encourage potential buyers to get to know and get to respect your company.

    identity. awareness. loyalty.

    Always keep high profile!
    Establish brand consistency!

    Contact Us

    Pancho Vladigerov Blvd.
    Sofia 1336
    Bulgaria

    Phone: (+359) 1234 5678

    Email: info@akasia-group.com

    Skype: akasia.group

    Mon-Fri: 9:00am → 6:00pm
    Sat & Sunday: Closed

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    in the heart of BALKAN PENINSULA.